SportFX at Balance Festival
Exhibiting at Balance Festival was a great opportunity to expose SportFX to the fitness community. I arranged the best sales team from Sports Direct and managed the exhibition from conception to execution in order to increase sales for the makeup and activewear ranges.This included:
- Briefing all POS
- Liaising with external contractors
- Negotiating costs
- Implementing sales & budget sheet
- Managing sales staff & setting sales targets
- Implementing targeted promotions
- Managing influencer relationships
- Art direction of the stand
- Social content





