That Dapper Chap
I approached Craig Hammond – author to the blog ‘That Dapper Chap‘ and a men’s fashion influencer in order to produce promotional content for Jeff Banks Savile Row. We met and agreed on doing a three stage video process to show what you would experience when you purchase a Bespoke Suit at Jeff Banks Savile Row. Stage 1 shows the measuring process, Stage 2 shows the first fitting and Stage 3 shows the final suit and a meeting with Jeff himself. This was posted across all of Craig’s social platforms and boasts over a total of 300,000 views. When selecting Craig as one of our influencers he had 20K followers; he now has over 60.7K followers and is an award winning men’s lifestyle blogger.